For all those birthdays and other special events in your 2011 diary, why not send an RNLI ecard?

Available in a range of designs to suit every occasion, our ecards are fun, funky and environmentally friendly. They cost 30p–£1 each, depending on how many you send, all of which goes straight into helping the RNLI save lives at sea.

An ecard is easy to send, with a personalised message, at a specified date and time, or instantly (if you’ve left it until the last minute!). See the range at rnlishop.org.uk/ecards.