You plan for things that might happen.

GOLDEN CHARTER St Pre-Paid Funeral Plans How about planning for something that definitely will? YOUR FUNERAL. Hopefully it won't be for many years to come. So why plan for it now with Golden Charter? Peace of mind.

By deciding on the arrangements and paying in advance, you can be sure loved ones will be spared unnecessary distress and expense at the time of need.

If you've ever had to organise a funeral for a relative or friend you'll know what an ordeal it can be. Surely the bereaved have enough to suffer without going through such anguish.

Your family or estate will never be asked for more.

Once you've paid for your Golden Charter plan, that's it.

A guarantee that defies inflation.

You can also be assured your money is secure. A legally separate trust administers the funds.

No hidden extras In recent years funeral expenses have outstripped inflation.

This is mainly because of rising cemetery and crematorium costs, as well as an increase in fees charged by doctors and clergy.

Unlike many other funeral planning companies, Golden Charter includes these expenses in the price. Your plan is complete.

Proven value Many people see the sense of organising their funeral in advance, but wonder about paying now for it. 'Would it be better to put my money in the building society ?'K a common question.

On past evidence, the answer is a definite no.

Building society accounts have failed to keep up with rising funeral costs. If, in 1991, you'd invested £640 (then the price of a simple funeral) in a building society, it would have grown to £762 over the next four years*. Yet the same funeral would have cost £925.

The shortfall would have been £ 163.

• 01 Mar 1991-01 Apr 1995 BLDG SCTY 2500 + Index. Soura; Micmpal A FOUNDING MEMBER OF THE FUNERAL PLANNING COUNCIL Complete freedom of choice Golden Charter offers you a choice of four flexible funeral plans, which can be personalised in any way to suit you.

You also have complete freedom of choice of funeral director.

You may want the local firm that has served your family for generations. Our funeral planning network is the largest in the UK, with over 1400 independent funeral directors.

You may select any one.

Now your thought/illness can live on forever When you purchase a plan a tree will be planted on your behalf by the Woodland Trust in a planting site near you. You'll receive ; certificate to record the planting and a directory of the sites.

A beautiful way to be remembered.

For peace of mind, read our free brochure It contains all our prices and explains why choosing a Golden Charter funeral plan is the most thoughtful decision you could make.

Send this coupon today - no stamp required.

Or call us FREE @ 0800 833 800 To: GOLDEN CHARTER, FREEPOST, GLASGOW G61 1BR I'd like to think more about your pre-paid funeral plans.

Please send me your free full-colour brochure.

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