Would you ask people to risk their lives for an old set of spark plugs? Last year our lifeboat crews answered 2,608 distress calls.

In some cases they risked their lives to rescue people from pleasure craft that had broken down because of ignition failure.

Sometimes all that was needed to get the boat home under its own steam was a new set of spark plugs.

So, in the interests of safety, we offer this timely advice.

A new set of Champions.

There's a Champion spark plug made for just about every petrol marine engine you can think of.

You can get them from your nearest shipyard or chandler.

If you fit a new set now, they should last all season and they may also help lower your fuel bill.

The cost of replacing your old spark plugs with a new set of Champions isn't much.

Especially when compared with the cost of life.

ICHAMPIONl When you change plugs, change to Champion..